4 Things That Go Wrong When Businesses Try To Go Green


Many businesses are realizing how profitable it can be to show a green face and follow through with action, not only in terms of savings that they can make, but with the good publicity they can get. However, the main goal of any business trying to go green should be to actually make a positive change in the world around them, and do so at every level of their operation.

Going green is much more than replacing your light bulbs and having a recycling program, and too many businesses don’t have a clue about how their processes might be having a negative effect on the environment. Here are some of the things that could go wrong when businesses try to go green:

Picking Just Any Supplier

Don’t fall for a certain company’s sales pitch or brand image when picking suppliers. There is more and more competition in the space, which means that you should be taking advantage of your options and comparing prices in order to get the best deal possible. Services like Utility Bidder, for instance, allow you to compare renewable energy quotes from over 12 different suppliers. This way, you’ll be able to make the transition as smooth as possible, and make sure that your company gets the most out of it.

Overlooking the Small Things

Source: Reduction Revolution

So many businesses spend their whole time working on an elaborate plan to cut their energy consumption, but fail to consider the small things. For instance, did you know that appliances plugged in when not in use could account for as much as 15% of your total energy bill?

These “energy vampires” as they’re commonly referred to, have a huge impact on our total energy consumption every year, and just making some minor adjustments like unplugging and opting for energy strips could make a huge difference. Also, consider adding switches that will allow you to cut current to make the process easier.

Not Going Broad Enough

Attero Recycling e-waste

Going green and sustainability go hand in hand, and you should work on both fronts if you really want to make an impact. Cutting your energy emissions is one thing, but have you looked at your suppliers? What are their practices? Your strategy has to expand way beyond your operation if you’re truly sincere about your intentions. And don’t forget that you’ll be under more scrutiny if you advertise yourself as a green company.

Trying to Do Too Much at Once

At the other end of the spectrum, many make the mistake of going too fast too soon. You have to ease your way in, not only for the sake of you and your employees, but also to cushion costs. Even small steps in the right direction are better than doing nothing. Flesh out a multi-year plan and look at what could actually be feasible without sinking your budget.

Going green is always a great idea for any business. Whether you’re doing it out of self-interest, or with true intentions, make sure that you follow these few tips and you’ll be able to benefit both your operation and the planet.


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