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FIT & GLOW is a Florida, US-based company focused on holistic wellness and personal care products inspired and enriched by nature’s healing goodness that has been recognized across cultures and down the ages and is now getting validated by science as well. The company has a strong connection with India, the land of millennia-old herbal healing system of Ayurveda, holistic living and yoga that seek to bring balance not just to the body but also to mind and soul.

FIT & GLOW presently has four umbrella brands – WOW, Nutrava, Body Cupid, and Shaving Station – with a rich range of innovative products under each one. These include dietary and nutritional supplements, essential oils and oil blends, innovative personal care products, Ayurvedic plant-based products, and natural, organic skin, beauty and men’s grooming products. However diversified the Fit & Glow product portfolio may be, it is unified by these common ethical values – only natural and most beneficial ingredients, no harmful additives, and convenience of use to suit modern, rushed lifestyles.